Personal branding | Eugène Schoen

Create, Tell and Experience

Posted on 13 October 2013 by eugen12

The true sign of intelligence is not knowledge but imagination. Albert Einstein Hi Folks, In today’s connection economy storytelling is pretty much everywhere. Entrepreneurs use storytelling techniques to promote their businesses, prepare pitches and convince investors. Students use similar techniques to…

Category: Brand Management, Communication Tags: customer experience, Jeff Gomez, multiplatform storytelling, narrative, Personal branding, Personal Marketing, storytelling, transmedia

Come out and Tweet !

Posted on 7 September 2010 by eugen12

1 Comment

Kites rise highest against the wind – not with it. Winston Churchill First year on Twitter One year after my first tweet, one thing is sure: Twitter is special ! Beginning on Twitter takes an open mind, curiosity and the…

Category: Brand Management, Business development, Communication, Innovation & Startup Promotion, Social media Tags: Community management, Inspire for Excellence Symposium, Personal branding, Swiss Marketing, tweetyear, Twitter

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