Eugène Schoen
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Walk the Talk
Posted on by eugen12
“The average estimate themselves by what they do, the above average by what they are.” Johann Friedrich Von Schiller What makes your brand unique ? Brand reputation is made nowadays as much online as in the real world, ask Nespresso…
Read MoreCome out and Tweet !
Kites rise highest against the wind – not with it. Winston Churchill First year on Twitter One year after my first tweet, one thing is sure: Twitter is special ! Beginning on Twitter takes an open mind, curiosity and the…
Read MoreTweet & Shake Experience
Posted on by eugen12
What have an iPhone, a Nintendo DS and a Wii in common? Simple yet sophisticated, each of these products are particularly successful in very competitive markets. But what is so special about them ? These highly innovative concepts combine natural…
Read MoreTell & Engage
Posted on by eugen12
Great communicators are great explainers – John Baldoni Tell & Engage Every brand has a story to tell and an opportunity to engage customers. Storytelling is very important as a loyal reader commented on my recent Matching Tourism & New…
Read MoreIs Twitter building bridges ?
Posted on by eugen12
Social sites have never been so busy, Twitter in particular ! As I attended last week Stephen MR Covey’s Workshop “Inspire for Excellence” organized by the Swiss Marketing Club & IMD in Lausanne I decided to share on Twitter some…
Read MoreCategory: Loyalty building Tags: event, quotes, Social media, trend, Twitter
Eugène Schoen
Recent Posts
- Kickstarting a New Year of Timelines
- Create, Tell and Experience
- Attention, stories and a good product
- Focus on Doing, Keep on Listening
- Spreading the Word of Excellence
- Boosting New Experiences with Innovation
- Walk the Talk
- The Loyalty Marketing Rethink
- Going for Epic Tourism
- Inspiring Momentum Y
- Learning from Loyalty Leaders
- Come out and Tweet !
Eugène Schoen 